App Development
App Development
- ROLE
Product Owner, Design, UX, Marketing strategy
- FOR
Nordisk Film, Universal Music Group, Danish Architecture Center
Over the years I’ve been in charge of the development and marketing of several iOS and Android apps in both domestic and international markets. These include “Hans Christian Andersen’s Fairy Tales”, “The Smurfs”, “Min Bio”, “Copenhagen Architecture Guide” and the toddler DJ-app “Kidio”.
I worked on all phases of these projects – from design and development to launch and marketing. Highlights include releasing the “Hans Christian Andersen’s Fairy Tales” app in eight different languages for European and Asian territories. It was a massive success especially in Denmark, where the app reached 530.000 downloads within it’s first year. The VOD app "Min Bio” (My Cinema) also had a great run and went to no. 1 on the Danish App Store chart. It reached 75.000 downloads in Denmark and Sweden within the first two months after launch.